Highlights from Weekly Promotions (W/C 30.08.21)

Welcome back, ye Constant Engagers! 

Here’s the latest installment of our weekly article detailing the actions, observations & results from our promotions of local Dublin businesses.
 
We completed the paid Social Media promotion designed to encourage (ladies!) to download their Rising Tide ‘Discount or Treats’ Card. The Instagram & Facebook post included the eateries where the card can be used. All venues were listed in last week’s article …please see link below! We’ll conduct a direct comparison, for research purposes, when we direct the same promotion to ‘the lads!’…get ready to download your cards, boys! 
 
Ladies Promotion Results as follows: 
Reach: 10, 326
Impressions: 19, 732
Likes: 21
Promotion Taps: 79
Card Downloads: 5
 
Ultimately, from a promotional perspective, the reach was good & the level of engagement was comparable to our previous paid promotions for Catherine’s Cafe, Wigoders & Slide Glide Storage Solutions. We are disappointed with the number of cards downloaded, however.
 
A key lesson in promotion is that it is so difficult to get anybody to do even the simplest of actions (e.g. like, share, retweet, download)…but THAT is the challenge! 
 
Marketing is ultimately a numbers game & we at The Rising Tide Local Business Platform are striving for ‘critical mass!’
 
We helped our friends at Wok In Noodle Bar & Fitzgerald’s Bar by placing their staff requirements through our networks. An experienced Asian Cuisine Chef & Kitchen Assistant are sought urgently, respectively. 
 
We’ve a very significant meeting next Tuesday pm. Wish us luck, guys! 
 
Have a fantastic week ahead & remember to support local businesses whenever you can!
 
Kindest Regards,
 
Gavin
The Rising Tide Local Business Platform
 
Download YOUR Rising Tide ‘Discount or Treats’ Card here:
 
Link to last week’s article:

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